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Paid social advertising

Social media ads management for Facebook and Instagram

Facebook and Instagram ad campaigns planned around your offer, built with proper tracking and reported in plain language. You see what each campaign costs and what it brings back.

Small business team planning social media ad creative

What is social media ads management?

Social media ads management is the planning, launch and ongoing tuning of paid ads on platforms like Facebook and Instagram. It covers audiences, creative, budgets and tracking. RedCloud Global manages Meta ads for overseas businesses from Davao City, with the Meta Pixel and Conversions API checked before the budget goes live.

Updated ยท Reviewed by the RedCloud Global team

Platforms
Facebook and Instagram, through Meta Ads Manager
Tracking
Meta Pixel, Conversions API and GA4
Ad spend
paid by you directly to Meta, separate from our fee
Reports
monthly, from your own Ads Manager and GA4 data

What we handle

From audience to ad to report

We plan the campaign around your offer, build the ads, set up the tracking and keep improving what works.

Audience planning

Reach the people most likely to buy, plus past visitors who did not.

  • Interest and lookalike audiences
  • Website and engagement retargeting
  • Exclusions that cut waste

Ad creative

Images, carousels and short video edits made for the feed.

  • Static and carousel ads
  • Short edits from your footage
  • Copy and headline variations

Pixel and tracking

Purchases, leads and messages tracked correctly before spend goes up.

  • Meta Pixel and Conversions API
  • Events and domain setup
  • GA4 cross-checks

Campaign setup

Campaigns built around one goal each, with budgets that are easy to adjust.

  • Leads, sales or messages objectives
  • Budget and schedule settings
  • Clear campaign naming

Testing and optimization

Regular tests to find the audiences and ads that work best.

  • Creative and audience tests
  • Frequency and cost checks
  • Budget moved to winners

Catalog ads for stores

Product ads for online stores, fed from your catalog.

  • Catalog setup
  • Dynamic product ads
  • Shopify and WooCommerce feeds

Ways to work together

Pick a starting point

Fix the tracking first, launch something new, or hand over the account for steady monthly work.

Tracking and account audit

A one-off review of your Pixel, Conversions API, campaigns and spend.

  • Written audit
  • Pixel and CAPI fixed and tested
  • Clear next-step plan

Campaign launch

A new campaign for a product, offer or event, ready to go live.

  • Audience and offer plan
  • Ads and copy produced
  • Tracking in place before launch

Why RedCloud Global

Social ads you can actually measure

Since privacy changes on iPhone, many accounts report the wrong numbers. We set up the Pixel, Conversions API and GA4 properly, so every decision is based on real results.

Book a free call
  • Measured properly

    The Meta Pixel, Conversions API and GA4 are set up and tested first, so the numbers in your report are real.

  • Hours that overlap yours

    Working hours are set in your proposal, with time that overlaps your business day. We are in the Philippines (UTC+8).

  • Clear, regular updates

    Written updates in English on the schedule you agree, by email or your team chat.

  • Your accounts stay yours

    Logins, files and ad accounts stay in your name. Access is removed when the work ends.

  • A real company behind the work

    RedCloud Global is part of RedCloudApp, a software and web team in Davao City, Philippines, with a phone line and inbox you can reach.

  • Built on long-term work

    RedCloudApp business software has been in daily use for almost 10 years. We bring the same care to every client.

Who it is for

A good fit if you

Social ads work well for products and services people buy on impulse or discover by scrolling. We tell you honestly on the first call if search ads would suit you better.

  • Boost posts but cannot tell what it brings in
  • Run an online store and want catalog ads
  • Want more leads or messages from Facebook and Instagram
  • Saw your tracking break after iPhone privacy changes
  • Want one team for creative, setup and reporting

How it works

How social ads management starts

Tracking and offer first, then ads, then steady testing and reporting.

  1. Free call

    Tell us your offer, audience, budget and current account setup.

  2. Audit and plan

    We check tracking and past results, then agree the campaign plan.

  3. Create and launch

    Ads and copy are produced, tracking is tested, and campaigns go live.

  4. Test and report

    Ongoing tests and budget changes, with a monthly report from your own data.

Questions, answered

Social media ads questions, answered

How much does social media ads management cost?

Our fee is quoted in writing after a free call, based on the number of campaigns and the creative involved. Your ad spend is paid directly to Meta and is separate from our fee.

Will I own my ad account and Business Manager?

Yes. Your Business Manager, Page, Pixel and ad account stay in your name. We work through partner access you can remove at any time.

Do you create the ads?

Yes. We write the copy and produce images, carousels and short video edits from your photos and footage. Anything needing a photo or video shoot is quoted separately.

How soon will I see results?

Ads start delivering within days. Most campaigns need a few weeks of testing to find the best audiences and ads. We will not promise a fixed return.

Do you manage TikTok or LinkedIn ads?

Our focus is Facebook and Instagram. Ask on the call if you need another platform, and we will tell you honestly whether it is a fit.

Do you also run Google Ads?

Yes, as a separate service. See PPC management.

Explore more

Remote staffing from the Philippines

Virtual assistant services

Trained assistants from the Philippines for admin, inbox, customer support and online store tasks.

  • Inbox and customer support
  • Scheduling and admin
  • Online store support

Remote web team in the Philippines

Hire a web designer & developer

Senior-led WordPress, WooCommerce and React work for agencies and businesses, by the project or by the month.

  • Website design
  • WordPress development
  • WooCommerce stores

Pay per click advertising

PPC management

Google Ads set up and managed with tracking checked first, so you see which clicks become customers.

  • Account audit
  • Keyword research
  • Ad copy and assets

Free first call

Tell us what you want off your plate

A short call to hear what you need. You get a written scope and price afterwards, with no obligation.